Chief Strategy, People and Credit Union Relations Officer
Loree is passionate about driving transformational change: building highly engaged and productive teams, partnerships and networks are some of her favourite things. As Chief Strategy, People and Credit Union Relations Officer, Loree leads transformation at Alberta Central by implementing the methodologies, programs and processes needed to help achieve our vision.
Loree has 30 years of experience in financial services, spanning a wide range of roles including retail banking, wealth management, insurance and operations. Most recently, as President and CEO of the Vehicle Sales Authority of B.C., Loree was responsible for the regulatory body that administers and enforces the legislation governing personal vehicle sales in the province. Her leadership experience across industries and provinces provides value to the credit union system, something she is enthusiastic about supporting.
“To me, innovation is all about creating value for customers and value is something customers will pay for. This is critical to any small business model: identifying a need and producing a solution that customers will see as value added. And its not a one time event - it requires constant focus in order to remain relevant. ”
Loree has a BA from the University of British Columbia and has since done certifications with the Institute of Canadian Bankers, the Canadian Institute of Financial Planning, Canadian Securities institute and Lean Sensei International. She has served as BC Chair for the Loran Scholarship Foundation since 2012 and as assessor/interviewer since 2006. She currently sits as Director on the Coast Mental Health Society Board and is chair of the Operational Performance committee.